Two childhood friends and extreme sports enthusiasts have developed a passion for stunt scooters and the community around this sport.

In 2012, after meeting talented Parisian street riders, including Jean-Yves Randriambelson, Maxime Legrand, Kenny Yap, and the famous cameraman Roots Boy Production, they decided to unite and develop a brand dedicated to all street riders in quest for thrills.

AU was born.

UA's sole purpose is to design, refine and manufacture strong, quality parts to meet the demands of street scooters, while conveying the sport's urban image. Thus reflecting at best this street art.

Thanks to UA constantly pushing the boundaries and bringing in new parts, many product lines like Primo, Bone and now Civic enjoy legendary status.

The greatest street riders on the planet have been and still are part of the family. It is now up to the riders of the current pro team like Kaaden Bewley, Max Peters, Charles Padel and Beau Wing to perpetuate the image of the brand as it has been done since its creation, where it all began, in the streets of Paris. .

The brand has consistently delivered on its goals and promises over the years, and its Parisian roots have truly gone global. The brand's products, riders, videos, photos and ongoing involvement in the stunt scooter scene keep UA among the top brands in the world.

Ride AU

Two childhood friends and extreme sports enthusiasts have developed a passion for stunt scooters and the community around this sport.

In 2012, after meeting talented Parisian street riders, including Jean-Yves Randriambelson, Maxime Legrand, Kenny Yap, and the famous cameraman Roots Boy Production, they decided to unite and develop a brand dedicated to all street riders in quest for thrills.

AU was born.

UA's sole purpose is to design, refine and manufacture strong, quality parts to meet the demands of street scooters, while conveying the sport's urban image. Thus reflecting at best this street art.

Thanks to UA constantly pushing the boundaries and bringing in new parts, many product lines like Primo, Bone and now Civic enjoy legendary status.

The greatest street riders on the planet have been and still are part of the family. It is now up to the riders of the current pro team like Kaaden Bewley, Max Peters, Charles Padel and Beau Wing to perpetuate the image of the brand as it has been done since its creation, where it all began, in the streets of Paris. .

The brand has consistently delivered on its goals and promises over the years, and its Parisian roots have truly gone global. The brand's products, riders, videos, photos and ongoing involvement in the stunt scooter scene keep UA among the top brands in the world.

Ride AU